Bettinardi Golf
Bettinardi Golf is an American golf equipment manufacturer and design workshop based in Chicagoland that specializes in one-piece steel golf putters milled from a single solid block of metal. I led a team of creatives that made one of a kind customs and limited run putters and gear. Part of our main push for 2019 was the concerted effort for 2020 product launch where I directed photoshoots, designed and concepted look and feel for marketing materials for the new year, and produced sales catalogs and an eye popping lookbook to showcase the broad spectrum of production putter families and customs.